The Hutsuls — mountain people of Western Ukraine – believed that the fate of the world depended upon the pysanka. As long as the egg-decorating custom continued, the world would exist. If this custom was abandoned, evil – in the form of a horrible monster, forever chained to a mountain cliff – would overrun the world. Each year this monster-serpent would send out his henchmen to see how many pysanky were created. If the number was low, the serpent’s chains were loosened and he was free to wander the earth causing havoc and destruction. If, on the other hand, the number of pysanky increased, the chains were tightened and good would triumph over evil for yet another year.
In collaboration with Ukrainian Pysanky Artist Sofika Zielyck we are dropping the first run of "Peace Pysanky NFTs" on Easter on the ZERO Mint. They’ll continue to design new eggs collaborating with contemporary Ukrainian artists and undiscovered refugee Pysanky artists wherever they are in the world. These eggs will be captured digitally and presented uniquely for every new NFT drop. As the "Peace Pysanky NFTs" grow in value, profit is given to relief and peace efforts in Ukraine as well as the refugee artist and their family. The artist chooses the relief or peace org to direct the funding to.
Sofika’s eggs will be showing at the Ukrainian institute from this Easter. She will be making a special egg for this first “Peace Pysanky NFT” which we will be filming this Saturday. for and they will be displayed at the show. The NFT is a looping video of the egg slowly, elegantly rotating in beautiful natural light and can be projected on a wall in the home.
We are doing something more than specifically raising money for relief, we are valuing and investing in peace as a world. They see the cost of war as the value of Peace. As the world struggles to attach value to NFTs Anthony and his team want to place that value in quantifiable peace and holistic prosperity. They look at them like the war bonds of WWII, except these are bonded in peace.
We are also working on a partnership with ZERO Mint to help put the word out and develop new versions for the future.
INVESTMENT: $10,000 : PR, Marketing and Development
RETURN: $12,000